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Free Google Ad Spend for non-profits

Set up your non-profit Google Ads account and gain up to $10,000 per month in AdSpend

RRP: £10000
Our Price: Free

What's included in this Pledge?

Google Ads Grants offer eligible charities and non-profits up to $10,000 worth of free advertising per month, which is excellent news for organisations seeking to increase their visibility and reach.


To apply for a Grant Ads account, you’ll need to be a registered charity, meet the eligibility guidelines for the country where your charity or non-profit operates, and agree to Google’s terms of service. Here in the UK, that means that your organisation must be registered with the Charity Commission, NICC, OSCR, or be registered as tax exempt and Gift Aid eligible with HMRC.

  • Your ads need to support your charity/nonprofit’s campaign mission.
  • Your website needs to be well maintained.
  • Your ads account needs to be actively managed.

Tell me about Google

Not many Good causes are aware of the free tools that Google offers for non-profits, including $10,000 of google ad spend, which is a huge opportunity for your Good Cause to raise awareness and raise more funds.

Visit the Pledge Marketplace to learn more about what’s on offer. We even have businesses who are offering free support and guidance on how to benefit from what’s on offer.

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